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No Static - A Guide To Creative Radio Programming

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No Static - A Guide To Creative Radio Programming



273 pages, Item number 1630081DU, $39.95

"No Static" is an inspirational handbook by Quincy McCoy, a respected author with over 30 years in the radio industry. It offers radio pro's and aspiring broadcasters proven strategies for restoring the craft of creative programming. Practical techniques and exercises help develop leadership skills that encourage creativity, motivate staff, increase flexibility, and nurture teamwork. Writing in a personal style, McCoy guides you and your radio station toward a more focused branding, stronger programming, more personable DJ's, and ultimately higher ratings leading to higher revenue. "No Static" shows why success in today's corporate-controlled world of radio depends on putting personality and fun back on the air, and it tells you how to build the creative team to do just that! (7" by 9 1/2" hardcover format.)

Product Format: Reference Book

Publisher: This piece was published by Miller Freeman Books.

   This product has been chosen as a Director's Choice by our staff of instructors.
How to purchase this item: To purchase "No Static - A Guide To Creative Radio Programming", just click on the "Click to Buy!" button above. You will then have the option of placing your order online or ordering by mail, fax or phone.

Return Policy: This product may be returned within 30 days of purchase for a full refund, excluding shipping charges.
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